40 Days: Canelo v. Kovalev

Production

Series Editorial

Studio

Nothing says "I'm alive" like watching two grown humans beat the ever living piss out of each other - but as we learned, there is way more to boxing than haymakers and KOs.

For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


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For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


For this three part series we worked with DAZN and Uninterrupted to tell the story leading up to an epic fight between Canelo Alvarez, a legendary fighter moving up two weight classes for the match, and Sergei Kovalev, an aging and controversial fighter seeking redemption in what could be his last shot at glory.


Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

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Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Canelo and Kovalev both stepped out of their comfort zones for this fight, and it was important that our filmmaking did the same. This wasn’t just a camera exercise for the sake of creating pretty images, it was deliberately implemented to tell a story and highlight the often overlooked nuances in one of the world's oldest sports. Good Fake embedded production teams in both fighters’ camps leading up to the bout, emphasizing each boxer's training camp in a way that felt both unique and original.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

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Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

Editorially, we recreated the dichotomy inherent in the sport of boxing, equal parts beautiful and brutal. Utilizing staccato cuts  punctuated by moments of quiet intimacy and vulnerability, our edits all work in concert to create a visually symbolic dance between the two fighters.

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